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Our Story

Our Story

Driven by Passion, Powered by Innovation – The Seam Tyre Journey

At Seam Tyre, our journey began with a simple mission: to provide drivers with reliable, high-performance tires built with advanced technology. Owned by Al Nouf Auto Tyres, a trusted name in the UAE tyre market, Seam Tyre was born from years of experience in understanding what customers truly need — safety, durability, and value.

From our base in Sharjah, UAE, we have grown into a global brand, delivering quality tyres across the Middle East, Europe, Africa, North America, and Asia. Backed by Japanese design standards and European manufacturing precision, our tyres are made to perform in all conditions — city roads, highways, or rugged terrain.

With every tyre we deliver, our goal is to keep you moving confidently, comfortably, and safely. Seam Tyre is more than a brand — it’s a promise of long-lasting performance and trust on every journey.

  • 1

    2010 – Foundation Laid

    SEAMTYRE was founded under the ownership of Al Nouf Auto Tyres with a clear vision — to bring high-quality, affordable tires combining Japanese technology and European standards.

  • 2

    2012 – First Breakthrough

    Launch of the first tire series designed for both city roads and off-road adventures, quickly gaining customer trust.

  • 3

    2015 – Expansion to New Markets

    With growing demand, SEAMTYRE expanded its presence into multiple international markets, becoming a trusted choice for drivers across regions.

  • 4

    2018 – Innovation and Excellence

    Introduction of advanced silica tread technology for better wet grip, fuel efficiency, and enhanced driving comfort.

  • 5

    2022 – Global Recognition

    SEAMTYRE earned multiple international certifications for quality, safety, and performance, further strengthening its global reputation.

  • 6

    Today

    SEAMTYRE continues to lead with innovation, offering a wide range of premium tires trusted by thousands of happy customers worldwide.

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